Everyone Has a Purpose, Few Have a Conscience
Purpose is the raison d'être of a company, the permanent basis of its strategy. Every company has a purpose, explicit or not; however, few have a conscience.
Etiqueta: business
Meta-… Verse or Conscience?
How about trying to understand what we can learn from the Facebook-Meta change for our day-to-day life?
Allegro 234 Launches its New Corporate Video
This 50 second film is about transformation, growth and awareness through brands, people and experiences.
Allegro 234 Joins the Global Mural Consultant Network
Allegro 234 has been chosen to join the Global Mural Consultants Network. Mural is a leading remote workshops tool.
2013 Coolest & Gaps Branding Survey | The Results
Apple, Nike, Coca-Cola, Google and BMW are the first coolest brands of 2013... 1,300 participants from 50 different countries Spanish & English version
Brand Spain | Towards 2020
On Thursday 30 May, we attended a working breakfast in ESADE – Madrid, in which Carlos Espinosa de los Monteros, High Commissioner for Brand Spain, outlined his project. Are the…
Branding thoughts for the near future | The Medinge Group Meeting
Different points of view, different discussed issues, different approaches... Same reality, same focus... Not in the brands, but in people, our values and a promising vision for the future.
Corporate University | The Learning Brand Challenge
What can we do at the Corporate University to build a brand experience that makes our employees recognise it as valuable?
Think as a Corporate University | Branding point of view
The best companies to work for are in part because of their values. A company's climate is half of its results. Learn to manage intangibles.
Allegro 234 in the spotlight of European Branding
Over time, Allegro 234 has been positioned as a team of strategic marketing and branding consulting experts. This positioning is recognized not only in Spain but also abroad. Cristián Saracco,…