Cristian Saracco
septiembre 3, 2009 No hay comentarios
What I read Some days ago I was reading and article published in the McKinsey Quaterly talking about marketing. The tittle was «The consumer decision journey». Although that the article…
Cristian Saracco
abril 29, 2008 No hay comentarios
Here we are again!… Julio and myself… [C] Generally, for what it’s important to us, we opted for products and services with brands that tell us something. A story that,…